a guide to facials for men it’s happening – the revolution to get men into the beauty game. from an ever-expanding line of men’s facial products to a rising trend of men’s advertorials for makeup, it’s about time that the beauty and appeal of self-care spread to men. this global shift in perspective is also apparent in singapore. you can see an increasing number of unisex and men’s grooming places popping up all over town. while this new wave is an exciting change, the men’s beauty industry is still relatively new. if you’re still on the fence in deciding if facials are worth the time and money, this guide will send you over the edge. and before you know it, you’ve got a facial package under your name. congratulations. WHAT ARE FACIALS? facials are regimens performed by a licensed aesthetician to maintain, preserve and improve the skin’s condition. they usually include cleansing, exfoliation, massage, extractions and masks. you can think of it like this: if the basic skincare you do at home is like self-washing your car, going for a facial is like going to a professional car wash. for this reason, you only need to go for facials every four to six weeks. each facial might last anywhere from 60 to 90 minutes. HOW ARE MEN’S FACIALS DIFFERENT FROM WOMEN’S? in a 2018 study published in the international journal of women’s dermatology, the results show that men’s skin has: – thicker skin – deeper facial wrinkles – prominent sagging around lower eyelids – higher sebum production level – higher levels of skin pigmentation – higher rate of transepidermal water loss this also means that you cannot show up at generic facial salons and request the typical regimen offered as it is most likely tailored for women’s skin. treatments for men might require a deeper cleansing mask to tackle clogged pores as a result of excess sebum production, deeper hydration treatment, and a focus on problem areas around facial hairs and eyelids.
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